The Economy is Top Concern for Trucking: ATRI Survey - Fleet Management

The Economic system is Prime Concern for Trucking: ATRI Survey – Fleet Administration



Cari Baylor, president of Baylor Trucking, listens to Dean Key, America’s Highway Group captain, present a driver’s persepective on a number of the prime points going through the trucking trade.

Picture: Wayne Parham


The economic system was the highest trucking trade concern within the nineteenth annual Prime Business Points Survey by the American Transportation Analysis Institute. And for the primary time, zero-emission automobiles made the Prime 10 listing. The report recognized truck parking because the second-ranked subject for the trucking trade.

ATRI is the not-for-profit analysis group linked with the American Trucking Associations. Greater than 4,000 trucking trade stakeholders participated on this yr’s survey, together with motor carriers, truck drivers, trade suppliers, driver trainers, and legislation enforcement members. 

Greater than 47% of the survey respondents have been motor provider executives and personnel, whereas truck drivers represented 29%. The opposite responders have been trade suppliers, trainers, authorities, trade affiliation workers, and for the primary time, practically 5% of the respondents have been from legislation enforcement. With the elevated industrial car enforcement enter, the complete report features a rating of the highest three legislation enforcement issues, which have been driver distraction, hours of service, and driver coaching requirements.

Amongst driver respondents, driver compensation, truck parking, and gasoline costs have been the highest three issues. Motor carriers ranked the economic system, the driving force scarcity, and lawsuit abuse reform as their prime three issues.

“ATRI’s listing totally and precisely displays the challenges we’ve confronted this yr,” stated ATA Chairman Dan Van Alstine, Ruan Transportation Administration Methods president and COO.  “Prices have been up, and demand was down, all whereas we labored to navigate quite a lot of workforce and regulatory points.

“Fortunately, ATRI’s evaluation doesn’t simply inform us what the problems are; it spells out quite a lot of data-driven srategies that the trade can pursue to handle them.”

ATRI President and CEO Rebecca Brewster was joined by Cari Baylor, president of Baylor Trucking, and Dean Key, a Ruan driver who’s a captain for the ATA 2022-2023 America’s Highway Group, as she unveiled this yr’s outcomes throughout ATA’s Administration Convention & Exposition over the weekend in Austin, Texas.

The highest issues, based mostly on ATRI’s survey of the trade, for 2023 are:


Rebecca Brewster, ATRI president and CEO, reveals the results of the Top Industry Issues Survey.  -  Photo: Wayne Parham

Rebecca Brewster, ATRI president and CEO, reveals the outcomes of the Prime Business Points Survey.

Picture: Wayne Parham


  1. Economic system
  2. Truck Parking
  3. Gasoline Costs
  4. Driver Scarcity
  5. Driver Compensation
  6. Lawsuit Abuse Reform
  7. Driver Distraction
  8. Driver Retention
  9. Detention/Delay at Buyer Amenities
  10. Zero-Emission Automobiles






1. Economic system

Brewster stated the economic system first ranked within the Prime 10 in 2008, debuting because the quantity two subject, then moved into the primary slot for 3 years. In 2022, the economic system ranked fifth.

“In our operational prices of trucking [study], we topped $2 per mile for the primary time this yr,” she stated. “And I do not assume it is going to drop down beneath that for the foreseeable future.”

Baylor stated she was not stunned in any respect to study the economic system was the highest general concern, saying it has been a problem now for a number of years.

She stated when confronted with powerful financial instances, she tries to be as clear as potential along with her drivers.

For example, she talked about when a driver wants roadside service for a tire downside that presumably might have been prevented by a correct pre-trip inspection. Discussing conditions like that with drivers may help them perceive their contribution to protecting prices down if there may be transparency.

“We would like them to assist make clear the answer,” Baylor added.

2. Truck Parking

Truck parking moved up one spot, from third in 2022 to the second-ranked concern in 2023.

“That is the very best we’ve seen the shortage of accessible truck parking on the surveys since we began,” Brewster stated, including that it first broached the highest 10 issues in 2012 and has been a top-five subject since 2015.

This subject has been round some time, and Brewster shared that she remembers a Congressionally directed examine to have a look at the inadequacy of accessible truck parking within the mid-Nineteen Nineties.

Baylor pointed to how fleets and managers now ought to assist their drivers.

“Will probably be actually necessary for driver managers to make use of all kinds of expertise instruments to help our skilled drivers find parking,” she stated.

She instructed of a state trucking affiliation not too long ago speaking with college students, younger ladies, who have been shocked to study that the vans have sleeper cabs. They thought the drivers merely slept of their seat. However a sleeper cab in actuality is of little use when a driver can’t discover a place to park safely to relaxation or sleep.

“There’s lots of consideration by the USDOT. They’ve been now releasing extra aggressive grants which are going so as to add an extra capability for truck parking,” Brewster stated. “So possibly we can’t need to have a dialog 30 years from now that that is nonetheless a prime trade subject.”

3. Gasoline Costs

ATRI documented a greater than 50% gasoline value per mile improve yr over yr, so it is not shocking that gasoline costs ranked because the third largest concern within the trade.

“Gasoline costs had been dropping considerably. However then they began climbing in July, and now with tensions within the Center East, it’s in all probability going to worsen,” Brewster stated.

For owner-operator respondents, gasoline prices have been the primary concern for a 3rd consecutive yr.

Baylor stated at her firm there may be focus placed on deadhead miles to higher deal with the larger gasoline prices. And they’re any method innovation and expertise may help cut back gasoline consumption and value.

However, there’s a easy technique to decrease gasoline prices, as Key identified.

 “As a lot as no person needs to listen to it, slower is best, not less than to a degree,” he stated.

Brewster pointed to an overarching scenario that may trigger fleets to burn extra gasoline — site visitors congestion.

“We quantified the quantity of gasoline that the trade wastes in a yr on account of congestion, and it’s vital,” Brewster stated.

4. Driver Scarcity

The driver scarcity ranked because the fourth highest concern this yr, sliding from its second-place place a yr in the past. Brewster, Baylor, and Key all urged the trade must proceed its efforts to recruit younger folks into trucking as a profession selection.

Key stated issues like outreach and placing younger folks in simulators to allow them to see what it’s prefer to drive is helpful to constructing the subsequent era of drivers.

“And lots of people simply do not understand what all it includes and what we’re attempting to supply. So, we spend a good period of time speaking about these issues,” stated Key.

5. Driver Compensation

Driver compensation truly dropped a spot, touchdown within the fifth place for 2023.

Brewster stated ATRI present in trying on the operational value of trucking, there was a 15.5% improve in driver wages per mile. She stated fleets are responding to the necessity to increase charges to maintain the great drivers.

6. Driver Distraction

Brewster cited Nationwide Freeway Transportations Security Administration statistics that reported in 2021 greater than 3,500 folks have been killed in car accidents brought on by distracted driving, and cellular phone use was typically in play.

Key affirmed the significance of how cellular phone use can contribute to distracted driving, and stated the main target now’s on educating drivers to not use their telephones in addition to instructing them to concentrate on different potential distractions whereas driving.

7. Lawsuit Abuse Reform

This yr, lawsuit abuse reform ranked because the sixth highest concern general. Nonetheless, amongst motor provider respondents it was larger, rating because the third highest concern.

Baylor stated she was instructed in a current dialog that a number of the “billboard attorneys” that search plaintiffs who’ve been in site visitors collisions funds and spend greater than $1 million per thirty days on promoting. Many instances, these promoting campaigns goal people who’ve been in a collision with a industrial truck.

“To me, that was completely beautiful. So, should you’re not concerned already with the authorized reform advisory committee with the ATA, please get entangled,” she urged. She additionally urged these in attendance get entangled with their respective state trucking associations.

8. Driver Retention

Driver retention ranked because the eighth greatest concern for the trade in 2023 after sliding one place down within the rankings from seventh final yr.

Amongst motor provider responders, driver retention truly fell two spots, from sixth to eighth, over the previous yr.

“Simply from an financial standpoint, it makes a lot extra sense to retain the drivers you’ve gotten moderately than to have interaction in having to exit and discover new drivers, undergo the price of recruiting, and the price of coaching,” emphasised Brewster.

One other level she shared is if you rent a brand new driver you do not essentially begin off with a driver acquainted with your fleet’s tools, and infrequently the most secure drivers which are ones that know your tools already.

Baylor stated one factor she does is about as soon as a month interact along with her drivers in a stay format through Fb. She listens to her issues, similar to a shipper who causes delays or breakdowns that preserve drivers from getting again dwelling on time.

Throughout hiring, her drivers undergo three interviews. A kind of focuses on fleet management’s studying what’s necessary to every driver, whether or not it’s making it dwelling for a kid’s soccer match or getting again in time for church on Sunday.

Key identified how compensation is actually necessary, particularly in instances when it’s arduous to recruit drivers.

9. Detention/Delay at Buyer Amenities

Driver detention and delay at buyer services dropped within the rating, shifting from the sixth-ranked concern final yr to ninth in 2023.

ATRI is simply beginning a brand new examine the price of detention to motor carriers, to drivers, and to the provision chain. Brewster pointed to how that analysis might be a place to begin to determine potential options.

Key stated detention/delay is talked about quite a bit among the many drivers.

“If the wheels aren’t turning, then you definately’re not making any cash,” he stated.

He additionally identified that if delay/detention causes a driver to overlook his or her subsequent appointment, then they could miss an entire load, once more costing them cash.

10. Zero-Emission Automobiles

So, what would occur if somebody might flip a change and the entire nation’s vans instantly grew to become battery-electric automobiles? Properly, ATRI took a take a look at that.

Brewster stated if all automobiles, automobiles and vans have been battery electrical, they’d require over 40% of the nation’s present electrical energy era. So, extra infrastructure is required.

“We additionally appeared on the truck parking challenges which are related to such a change. As a result of if you wish to have battery-electric vans that have to be charged, actually you must have a charger in each single truck parking area,” Brewster identified.

She stated ATRI discovered it might value greater than $36 billion to deploy such infrastructure throughout the prevailing parking areas, which after all would grow to be much more pricey if the wanted parking is added.



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