Trucker Instruments Launches Driver Loyalty Rewards Program for Unbiased Truckload Operators, Brokers
RESTON, VA – OCTOBER 17, 2022 – Trucker Instruments, the main supplier of journey planning, cargo visibility, predictive freight matching and automatic reserving options for the truckload carriers and brokers, introduced in the present day it has launched the business’s first driver loyalty rewards program for impartial truckload owner-operators and small-truckload fleets.
This system is accessible to all truckload operators on the Trucker Instruments cell app, which presently has over 2 million customers, primarily owner-operators and small truckload fleets with 10 vans or much less, which offer some 90 p.c of for-hire over-the-road truckload capability, famous Kary Jablonski, chief government of Trucker Instruments. This consumer neighborhood engages with practically 400 freight brokers on the platform, she added.
“Truckers on daily basis see related masses and lanes, and supply charges from a number of brokers, with out a lot distinction from one to a different,” Jablonski defined. “This program is true load differentiation. It offers a concrete financial incentive for truckers to construct extra enterprise with most well-liked brokers. It allows brokers to scale back working prices, and drivers to earn more cash simply by doing extra of what they already are doing with digital transactions over the Trucker Instruments platform.” Truckers can join this system at this hyperlink: https://www.truckertools.com/driver-loyalty-program/
Adam Schaefer, vice chairman of operations for Easy Logistics, welcomed the launch of this system. “Easy Logistics is extraordinarily excited to see the brand new Trucker Instruments Driver Loyalty Program create a chance for drivers we all know and belief, plus our future mates, obtain the appreciation they deserve,” he stated.
This system’s advantages for truckers embrace:
• Rewards the motive force for digital transactions they’re already doing on the Trucker Instruments app, equivalent to a E book-It-Now® automated reserving, an app or ELD-based cargo observe, or digital doc add.
• No price for drivers to hitch, factors are awarded on to the motive force and instantly redeemable for digital reward playing cards at 200+ retailers.
• Promotes the trucker as a service of selection, entry to most well-liked masses by demonstrating loyalty by means of repeated actions.
• Incentivizes brokers to compete for driver loyalty, engagement, and offers aggressive benefit in securing dependable capability.
As an incentive to encourage driver participation in this system, for the primary month, Trucker Instruments is selling a particular supply. Truckers who efficiently ebook and full a E book-It-Now® load within the Trucker Instruments cell app will obtain 100 Trucker Factors. It may be a load booked with any dealer, not simply ones enrolled in this system. The promotion expires November 14.
This system’s advantages for brokers embrace:
• Strengthens recognition as a dealer of selection by providing a brand new profit that will increase driver earnings.
• Offers an simply redeemable profit to drivers that can enhance service retention, construct stronger relationships whereas reducing prices to cowl masses.
• Requires no extra staffing or assets for brokers to launch and run this system; absolutely managed by Trucker Instruments.
• Permits personalized award ranges to assist particular dealer working, optimization, price discount objectives
• Aligns driver habits with dealer objectives for productiveness, service, effectivity
• Reduces “one load wonders,” builds loyalty in an present service base, cuts time, price to search out new truckers.
The purpose, says Trucker Instruments’ Jablonski, “is to permit the dealer to distinguish themselves in a significant means that resonates with their drivers, and makes that have extra rewarding for the motive force. If the trucker has a favourite dealer, and they’re providing factors and rewards in an easy-to-use program, it’s extra profitable for the motive force.”
And with actually hundreds of brokers competing for service capability, “this program clearly offers true load differentiation,” she famous. “Brokers can take part in a shared program that may be exceedingly troublesome for anyone dealer to do on their very own. It’s dealer and shipper agnostic. It helps a basic goal for all brokers: bettering the motive force expertise and engagement.”
Trucker Instruments designed this system with enter from each truckers and brokers, with the target of discovering a method to “incentivize and reward drivers on our platform for the good job they already are doing,” Jablonski added. “It’s free to the motive force. Award factors go immediately into the motive force’s account, there isn’t any intermediary.”
And with Trucker Instruments constructing the ecosystem, offering the administration assets and operating the redemption aspect, “It’s so simple as decide up the freight, ship the load and get rewarded,” Jablonski concluded.
The Trucker Instruments platform, based in 2013, deploys a collection of mobile-based, extremely collaborative, and intuitive digital freight administration instruments utilized by freight brokers, logistics suppliers and truckers to automate and streamline widespread enterprise processes in truckload freight transportation. The Trucker Instruments service engagement app stays one of many business’s hottest driver apps, downloaded by some 2 million truckers, and actively utilized by practically 190,000 small-fleet truckload operators with over 90 p.c of these operating 10 vans or much less, in addition to single-truck owner-operators. ‘Micro’ truckload fleets and impartial proprietor operators are the spine of the Trucker Instruments service neighborhood, leveraging its digital freight matching, one-click simplified automated reserving, automated load monitoring and service relationship administration software program and providers.
Practically 400 freight brokers and 3PLs additionally use Trucker Instruments to safe and handle truckload capability and construct higher engagement and visibility compliance with hundreds of truckers. The corporate’s focus is on serving to brokers and truckload operators to efficiently and quickly evolve their know-how capabilities to compete and prosper with confirmed, efficient digital instruments.
